Keyword research is the foundation of content marketing, search engine optimization (SEO), social media marketing and virtually all other types of digital marketing. However, why do we forget about keyword research? Why do we do ...
Heather Lloyd-Martin could be the pioneer of SEO copywriting. A 20-plus year veteran in the room, she’s helped countless businesses generate more traffic and sales with SEO-friendly content. But the definition of “SEO copywriting” could ...